E’Spec Aims To Change The Japanese Market With Alcons

E’Spec Aims To Change The Japanese Market With Alcons

May, 2020

From left to right: Satoshi Itoi (E’spec), Junji Ozon (E’spec) Tom Back (Alcons) Joe Akiyama (E’spec) and Yoshi Yamaguchi (E’spec).

With the company’s ongoing global expansion accelerating, Alcons Audio is happy to announce the appointment of Osaka-based E’Spec Inc. as its Japanese distributor.

Established in 1990, E’Spec has offices in Osaka, Tokyo and Nagoya, making it ideally-positioned to cover the whole of the Japanese professional audio market. It chose to distribute Alcons Audio pro-ribbon systems because they provide the detail and seamless coverage of sound at high SPLs which is rarely seen in the industry.

“Our aim is to showcase the many advantages of this technology that none of the other manufacturers has, so that users will not want to choose other systems in future. With Alcons, we are sure that we can change the Japanese professional loudspeaker market” Yoshi Yamaguchi, E’spec

Initial talks between the companies had started at the 2019 Integrated Systems Europe show, when E’Spec approached Alcons with a keen interest to become its distributor for Japan.

“For the past 20 years, there have been very few systems which feature truly innovative technology,” says E’Spec’s Yoshiaki ‘Yoshi’ Yamaguchi. “Currently there is almost no difference in the system quality from different manufacturers. Equipment choice is based on slight differences in sound quality, cost performance and usability.

The beautiful high frequency range at high SPLs and minimal listener fatigue produced by Alcons pro-ribbon systems are powerful advantages, which we know will interest many Japanese live sound engineers.”

E’Spec is looking forward to changing the Japanese market’s perception of ribbon-based audio systems, showcasing how Alcons pro-ribbon technology makes a big difference in applications ranging from the biggest live music events to advanced home theatre.

“Our aim is to showcase the many advantages of this technology that none of the other manufacturers has, so that users will not want to choose other systems in future. With Alcons, we are sure that we can change the Japanese professional loudspeaker market,” says Yoshi.

“With the high-end solutions we offer, and the specific positioning of Alcons in the market, we maintain a strict profile in our distribution policy,” adds Tom Back, Alcons Audio co-founder and managing director. “It’s not about the numbers, it’s about quality and the end-user focus in support and communication.”

He continues, “Furthermore, the Japanese market is very tech-savvy, which we experience regularly in our patent applications in Japan. Based on the activities already set in motion by Joe Akiyama, Yoshi and their team, we very much look forward teaming-up in bringing our evolutionary audio solutions to the Japanese audio community.”

For more info, please visit: www.e-spec.co.jp

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